How We Started
Back in 2014, our founder Celeste Thorne was working as a financial consultant when she noticed something troubling. Small and medium businesses across Queensland were struggling with the same issue - they had profitable operations but couldn't predict their cash flow beyond a few weeks.
The problem wasn't lack of revenue. These businesses were making sales, but the timing of payments, seasonal fluctuations, and unexpected expenses were creating constant stress. Traditional accounting services provided historical reports, but business owners needed to see what was coming next month.
That's when we developed our practical approach to cash flow forecasting - combining real-world business experience with straightforward financial planning tools that actually work for busy entrepreneurs.